William Rojas

William Rojas

Meet William Rojas, a hospitality veteran with 40+ years of expertise across the globe, revolutionizing the industry with sustainable and innovative practices at Williams Hospitality.

About William Rojas

William Rojas stands as a titan in the hospitality industry, with a career spanning over 40 years that has seen him leave a lasting mark across Costa Rica, Mexico, the United States, and Puerto Rico. His journey, marked by extensive and direct experience in managing both European Plan and All-Inclusive hotels, as well as service companies, has positioned him as a leading figure in the realm of tourism and hospitality.

As the founder of his own company focused on hospitality and additional services, William has demonstrated unparalleled expertise in a wide array of areas including administration, finances, cost control, human resources, customer service, hotel openings, property management, and more. His tenure includes pivotal roles such as the General Manager of Dreams Las Mareas Costa Rica at AMResorts, where he spearheaded the newest vibrant beach getaway for couples, families, and singles, offering an Unlimited-Luxury® escape in a privileged location.

William's leadership at GRUPO ISLITA further showcases his commitment to luxury, authenticity, and sustainability, managing small independent hotels distinguished by their high level of comfort and cultural authenticity. His time as General Manager at Costa Rica Country Club and various roles within the Occidental Hotels & Resorts chain and Palmas del Mar, a resort and community development in Puerto Rico, underscore his diverse expertise and his ability to enhance guest experiences through attentive service and operational excellence.

William's holistic approach, combining attention to guest service with operational efficiency, sustainability strategies, and a knack for innovation, has not only enriched guest experiences but has also set new benchmarks in the hospitality industry. His leadership and vision continue to inspire and drive the success of Williams Hospitality, making it a beacon of excellence in the hospitality landscape.